Ever since a bronzed Coco Chanel came back from a Mediterranean vacation in the 1920s and made the tan the hottest fashion accessory, women have been going ga-ga over golden skin and self tanners.
Here are my top self-tanner picks based on tester and expert reviews.
Also try:
Guerlain's Terracotta Self-Tanning Spray for the Body (Steep)
- Testers overall found it dried very quickly so they could dress within 5-10 minutes of application.
- Overall color was very natural, a brown color rather than orange and the tan deepened as the hours went on. No orange color reported.
- Smell factor was average like most self-tanners, some testers found the smell was less apparent after the first shower.
- One con is the price. This is not a cheap self-tanner.
L'Oreal Sublime Glow for the Body (Cheap)
Overall, testers loved the shimmer it leaves behind and the price. Some found the smell inoffensive while others found it strong. One con is the product tends to be runny and many testers would have preferred a pump. Still, this is a quality self-tanner for the money ($10).
Laura Mercier Bronzing Gel for the Face (Average Price)
A bit pricier than M.A.C. and other bronzers on the market, testers found it's well worth the price. This bronzer provides a "just tanned" look with a touch of rose. Warms the skin and adds a spark of shimmer. $32.
Clarins Radiance-Plus Self Tanning Cream-Gel for the Face (Steep)
Why do self-tanners smell? Self-tanners contain a chemical called dihydroxyacetone (or DHA) which has an unpleasant odor. These days companies try to mask the DHA smell with essential oils, but every self-tanner I've tried has some sort of DHA odor, some stronger than others. Self-tanners tend to start smelling a couple hours after application. The combination of product with natural body heat makes the smell more obvious.
Jergens Natural Glow (Super Cheap)
Deirdre loves to apply Palmer's Cocoa Butter Leg Gloss over it for added tan and extra glow. Jergens is only $4.
Decleor Self-Tanning Milk and Gels for Body and Face (Average-to-Steep Price)
St. Tropez Whipped Bronze Self-Tanning Mousse for Face and Body (Steep)
Testers found their tan deepened over 3 hours. Testers also found that Whipped Bronze has a more pleasant fragrance than other self-tanners they tried. Ideal for the entire body, including the face. ($40)



